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Microsoft is exploring the idea of putting ads in the Start menu in Windows 11. Specifically, it’s looking to Placing advertisements for applications You can find it in the Microsoft Store in the Recommended section of the list. I can hear you sighing in defeat if you’ve used Windows 10 extensively before — the older operating system displays ads in the Start menu, too, and they’re also for apps you can download. For now, Microsoft will only show ads in this release if you’re in the US and are a Windows Insider in the beta channel. You won’t see it if you’re not a beta tester or if you’re using an organization-managed device.
Moreover, you can disable ads completely. To do this, simply go to Personalization under Settings and then turn off Show recommendations for tips, app promotions, and more in the Getting Started section. Like any other Microsoft experiment, it may never reach a wider scale, but you may want to remember the steps above, since the company has a history of integrating ads into its desktop platforms. Last year, Microsoft also published Experimental promotional sites For its services like OneDrive in the menu that appears when you click on your profile picture.
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