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Snapchat has a new AI-powered feature for subscribers: Bitmoji versions of your pet. The feature, which unfortunately is not called a “petmoji,” allows users to take a photo of their four-legged friend to create a cartoon-like avatar to accompany their Bitmoji in the Snap Map.
Based on the screenshots shared by the company, it appears that users will be able to choose from a few AI-generated image variations after sharing a photo of their pets. This is much less customization than you can do with the human-inspired Bitmoji, though it should allow users to create something that looks like their pet IRL. (No word on whether Snap could one day offer branded pet accessories for animal avatars like it does for human Bitmoji.)
The addition is also the latest example of how Snap is embracing AI features in its subscription offering. Since Snapchat+ debuted in 2022, the company has used the premium service to experiment with generative AI features, including the MyAI assistant as well as camera-powered features like Snaps. Snapchat+ has more than subscribers, the company announced in December.
Elsewhere, Snap has added some updates for non-subscribers as well. The app adds a new template feature to make it easier to edit clips, and new swipe-based gestures to send and edit clips more quickly. Snapchat will also support longer video uploads for Stories and Spotlight. In-app snapshots can now be up to three minutes long, while the app will support uploads of up to five minutes.
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